Sitemap - 2025 - Cannonball GTM
The Lead Gen Lie: How Clay Experts Are Trapping Themselves
The One-Hour List: How We Built a $188B DoD Contractor Segment in 60 Minutes
The Mass Market Arbitrage Playbook: When Painting the Mona Lisa Is Actually the Wrong Move
The Five Heuristics That Separate Founders Who Ship From Founders Who Spiral
Headless Research Architecture: The Four-Phase Framework for Building PVPs Without a Client Brief
The Five P's Framework: How to Pick Winning AI Use Cases with Kyle Norton
The Last Data Prompt You'll Ever Need
Claude Code Mac Setup: Stop Paying for Data You Can Crunch Locally
Stop Building PVPs Like It's 2024: How We Automated the Entire Process
Three Dead Simple Tools for Turning Strategy into Action
The 30-Minute Web Scraper Blueprint: From Idea to Data Goldmine
From Lazy to Crazy: The Dead Simple Methodology for Transitioning from Pre-Scale to Post-Scale AI
OG Cannonball for Rematter: When AI Meets Scrap Metal
The Free TAM Hack: How We Built RevHQ's Entire Market Analysis Using OpenStreetMap + AI
The Cannonball Value Prop Pyramid: Why Most SaaS Companies Are Stuck at the Bottom
The Mega Prompt Generator: How We Turned 60 Minutes of GTM Research Into a Single Automated Workflow
The Three-Vector Framework: A Dead Simple Rubric for Picking Winners and Losers
From Chaos to Clarity: How AI and Data Transformed My 35-Year Marketing Career
When AI Becomes Your Research Assistant (Not Your Boss)
Starting Your AI-Centered GTM Transformation
Behind the Scenes: Building a Live PVP Campaign for Bolo AI (Enterprise vs. Vertical SaaS Edition)
Stop Buying Leads, Start Building Systems
The Territory-Campaign Bridge: How AI Transforms Pain-Based Segments into Sales Territory Gold
The Agent-Ready Data Framework: How to Structure Your Research Before AI Takes Over
The Great ICP Lie: Why Your Perfect Customer Profile is Actually Killing Your Growth
OG Cannonball for WingWork: When AI Meets Aircraft Maintenance
Building AI Agents That Don't Suck On Our First Pop Up Live Stream
Navigator, Image Generation, and Document Upload: What Clay's Latest Features Mean for GTM Engineers
This Is The Way: The SDR Manager's Guide to Cannonball GTM
From Clay Tables to Smart Lead: The Complete MCP Workflow That Scales PVP Creation
Cannonball GTM Weekly Office Hours Archive
How We Generated 1,800 PVPs using the Shovels MCP Server (And You Can Too)
The Attribution Extinction Event: How Jon Miller Just Ended a $2.3B Category
The Future of Outbound Isn't Dead - It's Just Getting Smarter
The Cannonball GTM Prompt Library and Guide: June 2025 Edition
Start Here: The Beginner's Guide to Cannonball GTM
The $50 Vertical Intelligence Revolution: How Flatfile Industrialized Pain-Based Segmentation
Winning by Design's SPICED + Cannonball GTM
Building Recursive AI Agents That Get Smarter Over Time
Beyond the ICP: A Guide to Pain-Based Segmentation for Modern B2B Growth
The Guide to Data Mining for PVPs: Scaling Your Approach
The Guide to Creating Permissionless Value Propositions That Prospects Would Pay to Receive
Why Vertical SaaS Dominates: The Specialist's Edge in an AI-Disrupted World
The Hidden Advantage: How Your Existential Pain (Might) Reveal Your Greatest Opportunity
The Cannonball Diet Plan: How We Lost 9 Prompts Without Even Trying
Pain-Based Segmentation: The $135M Opportunity for DISCO
Inside the Machine: How We Built an Automated PVP Generator with Clay, Claude, and Gemini
My Brutally Honest Guide to Claude, Gemini, and GPT as of 8:40 AM on Friday, April 18th, 2025
I'm (not) Gumby Damnit: How SaaS CMOs are destroying the product marketing value proposition
The Adaptation Advantage: How Top Growth Hackers Pivot in Real-Time
Battle of the Brands: When AI Reveals the Future of Growth Marketing
The Third Wave of SaaS Marketing Layoffs Is Coming: A Survival Guide for Growth Leaders
The Cannonball GTM Glossary: Essential Terms for Modern B2B SaaS Marketing
Scale Your Vertical SaaS Marketing with Limited Resources
The Cannonball GTM Prompt Library and Guide: April 2025 Edition
Brand Blitz: Finding Pain-Based Segments (Even When Tech Fails)
The Art of Simplicity: How to Make Complex Data into Messages That Land
Cannonball GTM Live Stream Season 2: New Formats, More Value, Same Magic
Drinking Our Own Champagne: What Happened When We Cannonballed Ourselves
Cannonball GTM LiveStream Transcripts
The Science, Structure, and Strategy of High-Converting Campaigns
Deploy or Die: Turning Permissionless Value Proposition Theory into Real Campaigns
A Quick and Dirty Guide to the Cannonball GTM Methodology: Targeting Pain-Based Segments with Texada
Heavy Equipment Rental: How Top Companies Are Breaking the 70% Utilization Barrier
Pain-Based Segmentation: What Elite Growth Hackers Are Thinking About
The Nonprofit Funding Crisis: What The Data Actually Tells Us
Rapid Multi-Channel Testing: Scaling Your Growth Experiments Across Platforms
Conversion-Optimized Messaging: Creating Copy That Drives Measurable Results
Growth Hacking Guide: Finding High-Converting Customer Segments with AI
Growth Metrics Accelerator: Using AI to Optimize Your Targeting & Reduce CAC
Invite your friends to read the Cannonball GTM Substack
Rooted in Value: How We Created a Premium Arborist Software Campaign in 90 Minutes
From Trees to Software: How Specialized Solutions Win in the Green Industry
Breaking Free from Outdated Marketing Playbooks
🎉 EXCLUSIVE ANNOUNCEMENT: Weekly Office Hours Starting March 14th!
Ice, Ice, Baby: How We Created a Premium Cocktail Campaign in 90 Minutes
The Cannonball GTM Prompt Library: March Edition. A Comprehensive Guide
Dental Data: What The Overjet Campaign Reveals About AI-Driven Marketing